Car-leasing models for the technological era - a new study on mobility-as-a-service

Innovative business models for modern transport are explored in a new case study-based research.

The report examines how information and communication technologies (ICT) enable new transport schemes such as Paris’ electric car-leasing system, Autolib’, and have the potential to allow electricity storage and grid management in electric vehicle (EV) batteries.


E-Mobility Services – New Economic Models for Transport in the Digital Economy’ was prepared by Cambridge Service Alliance researcher Claire Weiller for the RCUK Digital Economy Theme. The report begins with a presentation of the ways in which ICT enhance the value proposition for users by providing sophisticated information on the network and state-of-charge of the vehicle in the Autolib’ business model. This innovative model illustrates the change from traditional mobility as we know it to mobility-as-a-service.

It is then suggested that the full potential of ICT-enabled value creation in this emerging market, especially from the supply-side, has yet to be achieved. Untapped opportunities at the interface of electricity supply and ICT include the use of EV batteries for electricity storage and grid management.

Download the report here

Date published

5 December 2012

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