Nicola Felicini is a Marie -Sklodowska Curie fellow, research assistant and doctoral student at the Centre for Technology Management, Institute for Manufacturing, University of Cambridge. He is researching applications of immersive technologies (AR and VR) in the field of Augmented Cognition to enhance strategic decision making. Nicola joined the Centre for Technology Management in 2021 to pursue a PhD in Engineering. He earned a degree in Building Engineering from the University of Studies of Perugia, Italy, in 2018. Between his degree and PhD studies, he spent three years working as architect and VR developer in various firms around the world.