Roadmapping books
There are two roadmapping books currently available, both described on this page. Click on the title below for more information:
Roadmapping for Strategy and Innovation
Aligning technology and markets in a dynamic world
Download this information as a PDF file
To buy this book please go to its page on Amazon
Bulk purchase and academic discounts available: contact ifm-enquiries@eng.cam.ac.uk
Science and technology are recognised as the foundations upon which we build economic and societal value. Yet as the complexity, pace and globalisation of technology developments continue to increase, the challenges of turning technological potential into sustainable business success multiply.
Technology roadmapping is a powerful tool that can tackle these challenges, and is used widely by companies and other organisations to address many strategic and innovation goals.
Now more than a decade of research by the University of Cambridge’s Institute for Manufacturing has gone into producing the first ever textbook on strategic roadmapping.
Provides both practitioners and academics with:
- An introduction to the concept and practice of roadmapping techniques
- Illustrated examples from a range of industrial sectors
- Practical workshop approaches for supporting the efficient initiation of roadmapping
- Guidance on using roadmapping with other strategic management tools and processes
- Recommendations on how roadmaps can be developed to support the communication of strategy
Roadmapping benefits:
- Flexible and adaptable to any firm, organisation or sector
- Provides structured visual representation of strategy
- Supports a wide variety of aims, including the alignment of commercial and technical strategy
- Helps integrate new technology into the business
- Communicates and promotes the value of technology to the business
- Supports sourcing decisions
about the authors:
Dr Rob Phaal
… has been at the Centre for Technology Management at the University of Cambridge Institute for Manufacturing (IfM) since 1997. Dr Phaal is widely recognised as an expert in the field of roadmapping. He has facilitated over 200 roadmapping projects for companies, government agencies, research networks, trade associations and other organisations around the world.
David Probert
… is a founding member and Head of the Centre for Technology Management at the IfM. He is a Principal Investigator for the IfM’s Innovative Manufacturing Research Centre.
Clare Farrukh
… spent six years in industry in process plant and composites manufacturing environments, involving engineering projects, production support, process improvement and new product introduction work.
For more information about roadmapping please go to the Roadmapping page or
contact Dr Robert Phaal (rob.phaal@eng.cam.ac.uk )
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T-Plan
Plan your route to business success with Technology
Roadmapping
The T-Plan workbook provides detailed step-by-step guidance on how to plan and facilitate a series of four half-day multifunctional workshops to develop a 'first-cut' product-technology roadmap. The first three workshops focus establishing market and business drivers, product functions and features, technology solutions and developments and the relationships between these. The final workshop brings this together to create the integrated roadmap.
How can I find out how to use T-Plan?
The T-Plan process is described in a comprehensive workbook published by the Institute for Manufacturing. It provides step-by-step guidance on all the stages involved, together with a CD of supporting materials. In addition the Institute offers regular training courses on T-Plan as well as facilitated applications of the process in individual companies. To find out more, click on the links below.
For more information about roadmapping please go to the Roadmapping page or
contact Dr Robert Phaal (rob.phaal@eng.cam.ac.uk )
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