Creating new business models is at least one of the answers to this paradox, as companies such as Uber and Airbnb have shown.
So how can we build new and better business models? This is becoming an increasingly urgent research question and one that we have been working with a number of other UK universities to address. Our new White Paper, written jointly with colleagues at the University of Exeter, looks at the theoretical challenges underpinning business model innovation and makes recommendations for academia, business, funding councils and government.
At the IfM we are also exploring business model innovation from a number of different perspectives, such as how manufacturers can make the shift to services, how they can find more sustainable ways of creating value, and how they can transform their operations networks in the face of technological disruptions.
Below are just some examples of the work we are doing here to help organisations better understand business model innovation and put that understanding into practice. Please do get in touch if you would like to find out more.
Dr Chander Velu
Business Model Innovation Research Programme
Institute for Manufacturing
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